How connected cars are transforming the automotive industry with mobile eCommerce
- zregafevat
- Aug 20, 2023
- 6 min read
A research service BI Intelligence predicted more than 94 million connected cars to be produced in 2021, which would represent a compound annual growth rate of 35 percent from 21 million smart vehicles shipped in 2016.
The IoT technology can empower connected devices to perform some actions independently; that is, without human interference. To create a connected car, the Internet of Things introduces various features and smart options for a vehicle. The hierarchy of driving automation was outlined on the basis of the progression of these features.
How connected cars are driving mobile eCommerce applications
IoT for the automotive industry has become a must. According to the latest forecasts of the Boston Consulting Group (BCG), the total volume of the unmanned vehicle market may be sized at about $42 billion by 2025. It is expected that the share of self-driving cars in the global sales structure will reach 12-13 percent. In other words, about 14 million autonomous cars will be launched on the market.
Xevo's Journeyware suite of products combines a user-friendly interface with a cloud-based framework that allow drivers to seamlessly interact with in-car content and mobile applications utilizing real-time data. Xevo Market, an automotive commerce and services platform, connects consumers with popular food, fuel, parking, hotel, and retail brands through in-vehicle touchscreens and OEM-branded mobile applications.
Xevo Inc. is a trusted Tier-1 automotive software supplier deployed in millions of vehicles worldwide. Xevo solutions for cloud, car, and mobile devices leverage computer vision, machine learning, and data analytics to continuously create, test, and deploy new AI models that improve performance, safety, and driver experiences. Xevo's Journeyware suite of automotive products seamlessly connects drivers and their vehicles to mobile applications, content, and services. Xevo Market, its merchant-to-driver platform, connects customers with their favorite brands by delivering highly-contextual offers through the touchscreens of their vehicles and their vehicle-branded mobile apps. Xevo employs over 300 people primarily in Seattle and Tokyo, and Xevo technology is licensed in vehicle systems worldwide to several of the world's largest automotive manufacturers. For more information, visit www.xevo.com.
What if, we tell you that you can lock/unlock your car using a smartphone? Would it be convenient to receive advance repair alerts on your device or get to know the maintenance time? Well, all this might appear like a vivid imagination in a practical world. But with the seamless integration of Cloud technology with connected cars, driving will be more safe, enjoyable, and less risky. Just to let you know the fact that automotive sector is intensively working with software developers to bring more innovation to comfortable driving and vehicle technology.
Yes, connected vehicles using the integration of Cloud technology can communicate with other cars. More specifically, the Vehicle to Vehicle (V2V) connecting system helps vehicles to communicate, share information, road condition details, and more.
The automotive landscape may now be more amenable to using data from connected cars. To help mobility companies that want to pursue opportunities in this area, we assessed the potential market value of data-based services, investigated promising use cases, and identified levers that they can apply to improve their chances of success.
The approach that new EV OEMs are taking to address this problem differs from that of traditional companies. They leverage customer feedback and constantly improve their products based on the information. EV OEMs also have very short reaction times and are willing to ship beta versions, which they later improve with OTA updates. For instance, one OEM developed and released a feature to adjust in-vehicle warnings within six weeks in response to a customer request. In parallel, consumer-technology players are also leveraging their internal expertise to develop operating systems (OS) that provide access to a full ecosystem of internal and external applications, such as maps. Again, their approach is more similar to that for smartphones than cars.
With car data from basic cars conveying many benefits, even players with lower-connectivity-level vehicles can start to monetize data and enter the market. In fact, basic vehicles will continue to account for the largest share of the overall value pool because of their high share of the vehicle parc. By 2030, about 95 percent of new vehicles sold globally will be connected, up from around 50 percent today. Around 45 percent of these vehicles will have intermediate and advanced connectivity (Exhibit 5).
Moreover, connected cars come with varied communication possibilities as compared to other connected devices. Also, such cars permit the users to get real-time access to all types of information and enable the connection between the dealership and car. Moreover, they alert the emergency services in case you get met with an accident.
Safer and predictable driving permits an increasing number of people to carpool that, ahead, may lead to more vehicles running on the roads. The caliber of smart routing allows drivers to rapidly and more efficiently reach their destination that will assist in reducing car exhaust emissions. Above that, specially-abled people will become capable of using connected cars, this way driving will become more accessible.
At last, one more benefit of connected cars that will support transforming our lives is enhanced cost-effectiveness. However, a connected car is not at all cheap, also the usage of an automotive app charges an amount. Well, the entire time-saving and fuel effectiveness that comes from automotive app solutions are hard to underrate.
According to Gartner, Inc., there will be 250 million connected vehicles on the road by 2020, enabling new in-vehicle services and automated driving capabilities. The connected car will be a major component of the Internet of Things (IoT), demonstrating the importance of 5G for a connected society.
Mobile Services/Infotainment: New in-vehicle services and content consumption will greatly contribute to the need for wireless bandwidth and mobile network capacity. Passengers will require high quality connections for HD movies, gaming online, accessing company systems, interacting with social clouds, or videoconferencing. For these applications, vehicle occupants will expect a user experience comparable to their home or office networks. Providing acceptable quality of experience (QoE) with end-to-end latency and availability will become a challenge.
Telematics/Autonomous Driving: Telematics include navigation and communication of information related to road safety, traffic congestion, and security. Its main goals are vehicle safety, reduction of driver errors, better fuel economy, automatic crash notification, roadside assistance at the press of a button, providing routes around accidents, and auto-dials for emergency assistance. To avoid accidents and ensure safety for car occupants, sensing and mitigation will be critical. Pre-crash sensing enables vehicles to detect imminent collisions and exchange relevant data, allowing vehicles and drivers to take countermeasures to mitigate the impact of a collision. To ensure safety and reliability while operating as either a connected or autonomous (self-driving) car, low-latency communications among vehicles and with the infrastructure are needed.
5G looks to be the enabler of wireless technologies to support high-speed, low-latency vehicle-to-vehicle and vehicle-to-infrastructure communications for connected cars. In-vehicle services and automated driving capabilities can bring a number of benefits to users including improved safety, fewer collisions, less congestion, better fuel economy, and higher productivity for drivers and passengers.
Car occupants will expect the same quality of experience, privacy, and safety that they get with services at home or in the office. This means mobile operators will also need to steer and prioritize traffic according to applications. For example, an E911 call will need to be prioritized over an email download or car telemetry data being transmitted in the network.
Connected cars are evolving. Vehicle-centric IoT services such as the remote-controlled heaters and digital door locks are common today. But these services are merely the stepping stones to the truly connected car. After Internet of Things (IoT), connected cars seems to be the next most talked about topic in the industry. From automobile manufacturers to telecom operators to software vendors to consumer electronics companies, everyone is excited about the connected vehicle phenomenon. Contemporary cars, with the power of twenty modern PCs, already pack more punch than any other computing device. They have more than 100 million lines of code that can process up to 25GB of data in an hour. Keeping aside the hype created by the industry players, connected cars do bring a lot of value to the table.
The condition and status of almost every aspect of the connected car are visualized on the dashboard. Additionally, a wide range of information is accessible to drivers through mobile phone apps. By showing average miles per gallon in different environments, it can even tell a driver how efficiently he or she is driving. Information on scheduled maintenance can be sent automatically to an assigned garage to facilitate smooth, efficient service.
With rates based on driving behavior, usage, and other variables, insurance companies are offering policies using data from connected vehicles. Called pay as you drive (PAYD), user-based insurance (UBI) and pay how you drive (PHYD), is already practiced in certain countries. The Stolen Vehicle Recovery (SVR) or Stolen Vehicle Tracking (SVT), an extension of the UBI service, wherein the system works with the police to locate and recover the stolen vehicle in the event of reported theft. 2ff7e9595c
Opmerkingen